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Content marketing is a necessity in today’s digital world. Almost every business uses creative writing to attract and engage customers. In addition to a great product, you need good storytelling and useful information to sell. Content marketing gives you better results at a lower cost than traditional methods. It helps with brand awareness, builds trust, and improves sales through blogs, videos, social media, and emails.
However, website content success depends on how good the writing style is. Poor content writing can hurt a brand and turn customers away. A talented writer knows the secrets of engaging content, can match it to the right audience, and make it easy to find online. In a world full of noise, a good paper writing service EssayTigers, your message stands out. Where to hire a content writer that makes a difference? Let’s explore reputable platforms where you can find a great writer for your business needs.
Dozens of online platforms offer freelance content writer services, and finding the right talent in this variety of job ads feels overwhelming. To simplify your search, we've compiled a list of the top platforms where you can hire the perfect partner for creative writing.
This content marketing agency specializes in high-quality content creation for businesses and marketers. It has a pool of experienced writers and offers content for publishers, e-commerce and SEO content and other copywriting services for social media and blogs.
Key features:
Self-service ordering for short-term content solutions.
Managed services option with a dedicated manager for large content volumes.
Quality and 100% money return guarantees.
Fast turnaround times (3 business days).
An easy to use platform with a straightforward order process.
Pricing. The Price ranges between $0.13 and $0.61 per word. Managed Services clients pay a monthly account management fee.
Free trial. No free trial is available.
Best for. Businesses that need scalable, reliable content with flexible budgets and individual marketers with limited content requests.
Workable started as recruiting software but has grown into a full hiring platform, which can be helpful for finding content writers, too. It is not solely for writers – businesses can post detailed job listings, screen candidates, and manage the entire hiring process. The platform gives access to a large pool of professionals and tons of freelance writing gigs and helps companies find the right fit for their content needs.
Key features:
AI-powered candidate recommendations.
Access to 200+ job boards.
400 million candidate profiles.
Wide integration capabilities (for example, LinkedIn).
Pricing. Workable offers several subscription plans for businesses with ongoing hiring needs.
Free trial. The platform offers a 15-day trial with the complete feature set of the Standard plan.
Best for. Businesses that are looking for an all-in-one hiring solution with AI-driven candidate sourcing and tracking tools.
Brafton is a full-service content marketing agency that offers content writing services for businesses of all sizes. You can hire experienced writers, editors, and strategists who write articles for blogs, websites, email marketing, and social media. The platform also develops SEO strategies for individual requests and offers several social media management packages.
Key features:
Digital marketing services, including content strategy, writing, and distribution.
A dedicated content manager.
Custom content for businesses.
SEO-optimized articles, whitepapers, and case studies.
Pricing. Custom pricing is based on individual project scope.
Free trial. No free trial is available.
Best for. Businesses that look for a fully managed content marketing solution with expert strategy and execution.
Upwork is a global freelance marketplace. Here, businesses and individuals can hire freelance writers of all skill levels. The platform offers thousands of freelance content writers – you can find specialists in SEO, blogging, copywriting, and technical writing. Also, the payment terms are very flexible – you can choose between hourly or fixed-price offers.
Key features:
A large pool of content writers with varying writing skills and rates.
Option to post a job or directly hire from freelancer profiles.
Built-in work tracking, messaging, and payment protection.
Ratings and reviews to help assess writer quality.
Pricing. Rates vary, roughly from $0.03 to $1 per word or $10 to $100+ per hour. Also, clients pay a 5% Client Marketplace Fee on all payments they make to freelancers.
Free trial. No free trial, but businesses can browse writer profiles for free.
Best for. Businesses and individuals who need flexible, on-demand writing talent at different price points.
LinkedIn is a professional networking space that also serves as a powerful platform for hiring content writers with technical knowledge. Millions of expert writers are ready to create quality content for various industries, from SEO and blog writing to video scripts and B2B content strategy ideas.
Key features:
Advanced search filters to find writers based on skills, experience, and industry.
Option to post job ads or reach out directly to freelancers.
Verified profiles with recommendations and client feedback.
A paid job board with messaging and networking features.
Pricing. Costs vary depending on the writer’s experience and project scope. Posting a job is free, but LinkedIn Premium or Recruiter tools offer enhanced hiring options.
Free trial. No free trial, but businesses can connect with writers for free. Job posting costs on LinkedIn are paid, and a job description starts from $10.
Best for. Businesses looking for writers with in depth knowledge.
Scripted is a marketplace for freelance writers. Thousands of experienced content writers offer a wide range of content creating services - blog posts, web copy, social media posts and SEO-optimized articles. The platform ensures high-quality marketing materials - they accept only a small percentage of writer applicants into its pool.
Key features:
AI-driven briefs for simple content generation.
Managed services with optional white-glove treatment.
Built-in SEO optimization and plagiarism checks.
Dedicated account manager for enterprise clients.
Pricing. Subscription-based plans start at $199/month. Paid plans combine AI generation with human expertise.
Free trial. There is no free trial, but a free plan allows you to generate content with an AI assistant.
Best for. Businesses that need premium, on-demand content from vetted writers.
Express Writers is an online writing agency with a team of vetted, US-based writers. They produce publish-ready content for various niches. The services cover various content types - blog posts, web pages, product descriptions, and technical documents, with specialized offerings for e-commerce, healthcare, and technology sectors.
Key features:
Content shop for ordering various types of content.
Managed services with dedicated account managers.
SEO-optimized content with free keyword research.
Quality guarantee - editing services and revisions.
Pricing. A flexible pricing policy – all prices are stated in a content shop.
Free trial. No free trial, but content consultations are available.
Best for. Businesses and agencies looking for expertly crafted SEO content with flexible service levels.
Crowd Content connects businesses and brands with pre-screened writers through self-serve and managed service options. You can order blog articles, website copy, product descriptions, and SEO content here. Experts create content for different niches and purposes. Their self-serve marketplace is free to join with no subscription fees.
Key features:
Access to a vast pool of pre-screened writers.
Option for self-serve content creation.
Free content tools to improve writing.
Social media marketing toolkit for agencies.
Pricing. Prices vary and depend on the writer's experience and quality level.
Free trial. No free trial, but free content tools are offered.
Best for. E-commerce brands, agencies, and businesses that need scalable, high-quality written or video content.
WordAgents is an organic content agency specializing in creating bulk content for small businesses, global enterprises, e-commerce brands and startups. They offer SEO blog posts for digital marketing, website content, press releases, product descriptions and social media management services. WordAgents also creates individual content strategies for all types of businesses.
Key features:
Pre-vetted, native English-speaking writers.
Bulk content packages with fast delivery(7 days for 10,000 words).
SEO optimization is included in all orders.
Scalable solutions for agencies and businesses.
Pricing. Subscription-based platform. Minimum commitment is 3 months.
Free trial. No free trial is available, but you can receive sample content.
Best for. Agencies, businesses, and marketers that need large volumes of optimized content quickly.
Finding the right content writer is not as simple as it looks at first glance. A good writer is not someone who can string sentences together. A professional has a mix of technical prowess and creative touch, a talent that turns information into compelling content.
Strong writing skills and flexibility
A great content writer can adapt their style to different formats and audiences. They can take a complex idea and make it easy to understand, be it a detailed blog post, a snappy social media update, or an informative white paper. They don’t just write - they communicate in a way that makes content meaningful and easy to digest. A strong writer can educate, entertain or persuade with the help of words. They create a powerful connection between your message and the people you are trying to reach.
Industry knowledge and expertise
A talented writer can research and write about almost anything. Still, those with experience in your industry can produce deeper, more relevant content. They understand the pain points of your target audience and can use the right terminology naturally. If you need specialized healthcare content, finance, or technology, hiring a writer familiar with your industry is better.
Understanding SEO and digital trends
A content writer is not always an SEO specialist. Still, they should know how to use keywords, meta descriptions, and format texts. They should know how to write articles that rank well on Google search engines and keep them natural simultaneously. Also, a good writer must follow the latest content trends - AI-generated content, Google’s algorithms, and the changing demands of readers.
Strong research skills
Even if a freelance writer is not an expert in your industry, strong research skills allow them to create accurate and strong content. They use credible sources, verify facts, and present information persuasively. Without research, writers create content that feels generic or even misleading.
Reliability and ability to meet deadlines
Content creation services demand discipline and a strict schedule. A reliable writer delivers work on time, follows instructions, and is always in touch. Missed deadlines can disrupt your content calendar and affect your marketing strategy. Look for someone who is professional and takes deadlines seriously.
Portfolio and writing samples
Never ignore the past works of a writer you want to hire and feedback from previous clients. Ask for portfolios to understand their writing style, research skills, and creativity better. Don’t just look at the quality of writing – evaluate if their tone is what your brand needs. If possible, ask for a short paid test article to see if you are hiring the right professional.
Balance of cost and quality
Hiring writers is an investment. It is tempting to choose the cheapest option, but low rates often mean low quality. Focus on value. A slightly higher rate guarantees well-researched, engaging content that brings in leads and improves brand authority. Set a budget that allows you to get quality work without overpaying.
The right content can transform your business. Whatever type of content you need, a skilled writer can make it feel persuasive and personal. There are many platforms out there where you can hire a content writer. However, take time to research options and shortlist content writers until you find one that fits your needs and budget. Choose a professional writer who can deliver content that’s not just well-written but also works in favor of your business.
Why hire a content writer?
A good content writer does more than just blogs and website copy for your brand. They write content that connects you with your audience. They convey your brand message, optimize for SEO to boost rankings, and save you time. Industry-specific writers can also simplify complex topics and make your offer more understandable for a wider audience.
How much does it cost to hire a content writer?
Rates depend on experience, industry, and project type. Freelance writers may charge $5 to $150 per hour or $0.03 to $0.50 per word. Content agencies offer monthly content packages or subscriptions from $200 to $2,000. General writing services are more budget-friendly, and specialized fields are more expensive.
How do I hire an appropriate content writer?
The first step is to check portfolios and select writers with your preferred style. Interview the candidates to learn more about their research skills, adaptability, and SEO knowledge. Offer a paid trial article to test quality. Always remember to set clear deadlines, revision and communication expectations.
How much do content writers charge per 1,000 words?
Pricing depends on the content type and expertise you need for writing articles. Basic blog posts cost $50 to $200 per 1,000 words. Mid-range SEO content is between $200 and $500. Specialized content, like finance, medical, or legal writing, can range from $500 to $1,500+ due to the expertise required. Some agencies offer bulk discounts, such as $1,000 for five articles.
What do content writers charge per hour?
Hourly rates depend on experience. An entry-level website content writer charges $15 to $50 per hour, and professionals ask for $50 to $120. Legal or medical experts can charge $150 to $300 per hour. Rates also vary by location - writers in North America and Europe often charge more than those in other regions.
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