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Smart marketers don’t reinvent the wheel. They study and iterate on the strategies and tactics of marketers who have come before them.
Below is a compilation of my favorite B2B marketing blogs to learn from.
| Blog Name | Author | Topic | Description | Social Media | |
| 1 | Andrew Chen | Metrics and growth strategies for startups | Andrew Chen is a venture capitalist and consultant for the growth of consumer startups. | ||
| 2 | Ann Handley | Marketing, Lead Generation | A digital marketing pioneer and best-selling author humorously and creatively blogs about everything marketing-related. | ||
| 3 | Marketing | Jay Baer is one of the most motivational marketing and customer service experts in the digital marketing industry. | |||
| 4 | The Marketo Team | Marketing, Lead Generation | One of the leading digital marketing blogs that cover a diverse range of topics including social media, automation, and content marketing | ||
| 5 | Growth, Marketing, Lead Generation | Named as one of Forbes’ Top 100 Best Websites for Entrepreneurs, the blog contains a wide range of topics for the new and the experienced. | |||
| 6 | Growth, Lead Generation, Sales | Covers topics that will help entrepreneurs grow their startups into profitable business ventures | |||
| 7 | CEO Lee Odden and President Susan Misukanis | Marketing | The digital marketing agency services big-name companies like LinkedIn, Dell, and McKesson. | ||
| 8 | Inbound Marketing, Lead Generation | With the focus on growth through effective digital marketing practices that create meaningful leads | |||
| 9 | Growth, Marketing | A helpful beginner’s guide to creating a website, finding a web host provider, and the best digital marketing practices the newbies should get familiar with. Originally started by Neil Patel. | |||
| 10 | Growth, Marketing, Lead Generation | Traffic generation practices for small businesses or small marketing budgets | |||
| 11 | Small Biz Trends Team | Growth, Marketing | A great resource for entrepreneurs and new capitalists. It has sections dedicated to different types of marketing, management news, tips, and technology. | ||
| 12 | Growth, Marketing | A blog that should be on the must-read list of every e-commerce owner. | |||
| 13 | LiveChat Team | Growth, Lead Generation, Customer Experience, Marketing | The blog for this customer service management software covers topics from customer experience and growing your business to successfully converting leads and retaining clients. | ||
| 14 | Slushy Media Team | Growth, Marketing | Market your SaaS product with the help of this niche marketing agency. | ||
| 15 | Growth, Lead Generation, Customer Experience, Marketing | A marketing agency that will take on your whole content marketing strategy and turn it around to help your business grow. | |||
| 16 | Cobloom Limited Team | Growth | Learn how to grow your SaaS from simple software to one used by thousands of companies and teams. | ||
| 17 | Growth, Marketing, Lead Generation | The website ranked second on Forbes’ 100 Best Websites for Entrepreneurs | |||
| 18 | Growth, Marketing | This blog offers valuable experience gained from launching three SaaS companies. |
| Blog Name | Author | Topic | Description | Social Media | |
| 1 | The Google Team | News and Updates, SEO Practices | Get the latest official news on SEO tools and practices straight from Google experts themselves. | ||
| 2 | Neil Patel | Beginner to Advanced SEO Practices | Learn about strategic online marketing practices and SEO from Neil Patel who was listed among Forbes’ Top 10 Marketers and named one of the Top 100 Entrepreneurs by Obama. | ||
| 3 | SEJ Team headed by founder Loren Baker | Beginner to Advanced SEO Practices | A site dedicated to providing a comprehensive guide on content marketing, SEO, PPC, and social media positioning | ||
| 4 | SEL Team headed by founder Danny Sullivan | Beginner to Advanced Web and Mobile SEO and SEM Practices | Started by the most influential person in the field of digital marketing search engine optimization since 1996 | ||
| 5 | SER Team headed by creator Barry Schwartz | News and Updates, Beginner to Advanced SEO and SEM Practices | An all-in-one place to get the pulse on top SEM practices currently discussed across many forums | ||
| 6 | News and Updates | New features and algorithms that Google and Bing rolled out are often reviewed in this blog and discussed how they would affect current SEO practices. | |||
| 7 | Stone Temple Consulting headed by Eric Enge | Beginner to Advanced SEO Practices, Digital Content Marketing guides, Analytics | Eric Enge founded one of the most successful digital marketing agencies in 1997, Stone Temple Consulting. The people behind the blog are respected in the search industry. | ||
| 8 | G-Squared Interactive team headed by Glenn Gabe | Advanced SEO Practices, Google Algorithm Updates | Expert Digital Consultant Glenn Gabe writes about major algorithm updates within Google. | ||
| 9 | The Moz Team headed by Rand Fishkin | Beginner to Advanced SEO Practices | A weekly series called Whiteboard Friday features SEO expert Rand Fishkin and others who break down complex SEO topics into easily understood concepts. | ||
| 10 | Immediate to Advanced SEO Practices | Advanced reading on SEO | |||
| 11 | Created by Danny Sullivan | Beginner to Advanced SEO Practices, Content Marketing | The longest-running SEO blog; launched in 1997. | ||
| 12 | Tactics and strategies to successfully create and distribute content | Tactics, strategies, and expert interviews to help you create and distribute content that generates attention, leads, and sales. | |||
| 13 | Beginner to Advanced SEO Practices, Content Marketing | A unique take on SEO and digital marketing, including unconventional and alternative methods | |||
| 14 | Beginner to Advanced SEO Practices, Content Marketing | Geared towards a European audience but with valuable SEO and digital marketing insights nonetheless | |||
| 15 | The SEMrush Team | SEO and SEM Practices, PPC, Content Marketing | Created as a complementary blog for users of the SEMrush keyword and competitive research online tool, it also features practices from leading E-commerce sites. | ||
| 16 | Beginner to Advanced SEO Practices | Additional coverage on topics like patent and geographic location queries | | ||
| 17 | Local SEO Practices | A good place to start for local businesses making the digital transition and practical use of Google Maps to make their businesses known | |||
| 18 | Content Marketing, Blogging, Lead Generation | Several new content pieces are posted each week to keep readers updated on the best practices on blogging and marketing. | |||
| 19 | Josh Fechter | Growth Hacking | Josh Fechter popularized growth hacking | ||
| 19 | Beginner to Advanced SEO Practices | Read through the blog of one of the top SEO marketers as if you are being personally coached by Matt Diggity himself. | |||
| 20 | Beginner to Advanced SEO Practices | One of the most sought-after SEO specialists in the world, Brian Dean shares his knowledge for free on his website | |||
| 21 | Velocity Partners Team headed by Creative Director Doug Kessler | Brand and Positioning, Digital Content Marketing | A fresh and witty look into the bright minds behind London’s very own Content Marketing Agency of the Year 2016 awarded by the Content Marketing Institute |
| Name | Author | Topic | Description | Social Media | |
| 1 | Bing Blogs Team | Analytics | Provides website and search analytics | ||
| 2 | Data Studio Team | Analytics | Merges data from different sources under a manageable Dashboard | ||
| 3 | Analytics | Helps determine the cause of a decrease in traffic on certain time periods | |||
| 4 | Analytics | Helps identify the impact of Google searches and specific updates on web traffic | |||
| 5 | Analytics | Helps identify the impacts of Google algorithm updates on web traffic | |||
| 6 | Google Analytics Team | Analytics | Free analytics tool offered by Google that works well with other Google tools | ||
| 7 | Analytics | Monitors web traffic in real-time | |||
| 8 | Google Team | Analytics | Retrieve reliable keyword data and ranking based on Google data. | ||
| 9 | Led by Daniel Schmeh | Analytics | With 2000 free searches, it provides data for keywords used through math and machine learning. | ||
| 10 | The Moz Team | Analytics | Useful for SERP tracking especially during major updates | ||
| 11 | Developed by DEJAN Team | Analytics | Monitors volatility of keywords on a day-to-day basis | ||
| 12 | Beam Us Up Team | Crawling/Indexing | A free desktop SEO tool and crawling software with free and unlimited access | ||
| 13 | Founded by Christoph Cemper | Crawling/Indexing | A redirect path analyzer for Chrome browsers | ||
| 14 | Ayima Team | Crawling/Indexing | A Chrome browser extension to analyze redirect paths and header information from visitors | ||
| 15 | Screaming Frog Team | Crawling/Indexing | A free version for the best desktop crawler that allows 500 URL with every crawl | ||
| 16 | Screaming Frog Team | Crawling/Indexing | A separate standalone log analyzer to help with log files, search engine bot verification and analysis of data | ||
| 17 | Crawling/Indexing | Provide real-time analysis of logs and page categorization. | |||
| 18 | Crawling/Indexing | Helpful with site audits and location of broken links | |||
| 19 | Keyword Research | A fun keyword, question, and topic generator for your chosen keyword | |||
| 20 | The Moz Team | Keyword Research | Get millions of keyword suggestions ranked accordingly. | ||
| 21 | Keywords Everywhere Team | Keyword Research | Offers Google search volume and CPC | ||
| 22 | Keyword Research | A basic tool that does what it says. Just type a keyword and it will give you a ton of related keywords back. | |||
| 23 | Keyword Research | Recently taken over by Neil Patel, the site expanded to provide data on competitor pages and basic link metrics. | |||
| 24 | Google Team | Link Tools | Send a request to Google to disavow links that harm your site ranking. | ||
| 25 | The Moz Team | Link Tools | Rated as one of the top link index tools | ||
| 26 | Offered by Backlinko | Link Tools | A Chrome extension that helps locate broken links on pages | ||
| 27 | Local SEO | It allows customers to leave a review on a URL generated by this tool. | |||
| 28 | Google Small Business Team | Local SEO | The tool allows you to take ownership of your business profile, mapping, and information on Google. | ||
| 29 | Local SEO | A tool that will virtually drop you in any location to check your site or page ranking in that area | |||
| 30 | The Moz Team | Local SEO | A handy tool for checking on your business’ strengths and weaknesses in the online environment | ||
| 31 | Mobile SEO | Check your rank based on mobile-first indexing. | |||
| 32 | Led by Founder Dmitry Gerasimenko | Multi-tool | A complete SEO software package that lets you run analytics, retrieve related keywords, and check SEO and SERP |
| Blog Name | Author | Topic | Description | Social Media | |
| 1 | Events Planning | While the blog discusses all events-related strategies and practices, it also covers using social media to leverage event and brand awareness. | |||
| 2 | Social Media Tracking | Focuses on different topics, such as tracking the return on investment in social media marketing and optimizing available social media real estate. | |||
| 3 | Social Media Marketing | Thousands of articles on social media management categorized into news, trends, tools, and tips, and cases and causes | |||
| 4 | Social Media Marketing | The place to go for an honest take on bad or ineffective social media marketing practices and what to do in place of them | |||
| 5 | Industry Drive Team | Social Media Marketing | Use #SMTLive to search for their live Twitter chats or to join the bi-monthly discussions. | ||
| 6 | Social Media Marketing, Public Relations | One of the top marketing strategists and the author of three bestselling marketing books offers free advice on marketing and public relations through social media platforms on this website. | |||
| 7 | Rebekah Radice | Social Media Marketing | Award-winning social media influencer Rebekah talks about the problems and pitfalls faced by social media influencers and marketers, and how to fix them. | ||
| 8 | Social Media Marketing | Get the facts and strategies straight from the top Facebook marketer. | |||
| 7 | Co-Founders Max Pecherskyi, Val Grabko, and Mike Baranovskyi | Social Media Management Tools | A tool that allows you to create and edit visual posts on its platform and schedule post reminders for later. | ||
| 8 | CEO Ryan Holmes | Social Media Management Tools | One of the more popular social media management platforms. It’s free for individual use and can be expanded to paid enterprise packages. It includes a Social ROI calculator. The site hosts a number of blog posts for different social media trends and best practices. | ||
| 9 | Social Media Management Tools | A complete package for your social media needs and monitoring that includes analytics, downloadable reports, and a smart inbox | |||
| Social Media Influencer Directory | A directory that lets you compare the influence and pricing of each social media personality |
| Resource | Author | Topic | Description | Social Media | |
| 1 | Co-founders Melanie Perkins, Cliff Obrecht, and Cameron Adams | Visual Content Creation | Thousands of templates and images to create visually appealing images | ||
| 2 | Co-founders Annette McDonald and Grant McDonald | Visual Content Creation | Carries unique features specially created for creating brand-related content, has a gif-maker, and thousands of image templates | ||
| 3 | Co-founders Adam Rotman and Oliver Nassar | Visual Content Creation | Best for creating images for social media and sharing; has a library of 100,000 quotes and 2,500 Google fonts | ||
| 4 | Visual Content Creation | Not only can you edit and create images for social media but you can also make videos with its Animation Maker. | |||
| 5 | Visual Content Creation | Features more advanced photo editing tools | |||
| 6 | Adobe Team | Visual Content Creation | For creators comfortable with the Adobe interface who would like a DIY image creation platform with templates and quick editing capabilities for both desktop and mobile | ||
| 7 | Visual Content Creation | Customize visual content specific to your brand needs. | |||
| 8 | Co-Founders and CEOs Zach Cheng and Dinesh Raju | Rewards-based Referral System | A platform for incentivized peer-to-peer or crowdsourcing referral system |
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